Promotions and seasonal campaigns often run for weeks or months — but what happens if a key packaging SKU becomes unavailable mid-campaign? Without a plan, sudden changes can frustrate customers, cause fulfillment errors, and put campaign ROI at risk. With the right approach, brands can switch SKUs seamlessly while keeping the customer experience intact. Why […]

As sustainability becomes a priority across restaurants, resorts, and catering operations, businesses are investing heavily in eco-friendly packaging. Yet one of the biggest challenges in 2025 is not sourcing sustainable materials—it’s ensuring that those materials are genuinely what they claim to be. The rise of greenwashing—unverified or misleading environmental claims—has made it increasingly difficult to […]

Unboxing isn’t just a trend — it’s a direct reflection of your brand. In 2025, customers expect packaging that arrives intact, is easy to open, and feels consistent across every order. For brands, setting clear unboxing standards not only creates a better customer experience but also reduces the risk of returns and negative reviews. Why […]

Ghost kitchens thrive on speed and efficiency. But with multiple brands sharing one kitchen and handling high delivery volumes, packaging waste piles up quickly. The challenge: how can ghost kitchens cut packaging waste without slowing the line? Why Is Packaging Waste a Big Issue for Ghost Kitchens? What Practical Steps Reduce Waste Without Slowing Operations? […]

As sustainability becomes a global standard, demand for compostable and recyclable packaging has surged. This growth, while positive for the environment, has created new challenges for restaurants, resorts, and catering operations that rely on consistent, high-quality packaging. Extended lead times, fluctuating material availability, and shipping delays are now common issues impacting service reliability and cost […]

The shift toward sustainable packaging has transformed the foodservice and hospitality industry. While eco-friendly foodware supports environmental goals and strengthens brand reputation, the cost of materials, production, and compliance has risen sharply. For restaurants, resorts, and catering operations, maintaining profitability while meeting sustainability standards is now a central challenge. This checklist outlines practical steps to […]

Large retailers are raising the bar on sustainability in 2025. For brands that want shelf space, passing a retailer’s sustainability audit is no longer optional — it’s required. But what documentation do buyers need to prepare to ensure smooth approvals? Why Are Retailer Sustainability Audits Becoming Stricter? Regulatory pressure: Retailers must comply with regional packaging […]

In 2025, businesses can’t afford to judge packaging only by its per-unit cost. While a cheaper option may look good on paper, the true return on investment (ROI) depends on how packaging impacts operations, customer experience, and sustainability goals. So how do you measure packaging ROI beyond the unit price? Why Is Unit Price Misleading? […]

Packaging doesn’t just hold products, it communicates values. In 2025, more customers scan packaging for eco-friendly claims before making a purchase. But as “greenwashing” scrutiny rises, the challenge for brands is clear: how do you make credible sustainability claims on packaging that customers can trust? Why Do On-Pack Claims Matter So Much? Influence on buying […]